How can you do your business on the Internet?
The popularity of the online business in Pakistan is no longer hidden from anyone. The problem of renting a shop and pay a huge amount is not so easy.
Simply sit in the house, make your online store, fill it with different products and then sell the items you like to your customers throughout the world.
There are several ways to get money. It is also possible through the card and may also be used by mobile banking, and if all this is not the option of cash-delivery, ie, at the time of delivery.
How it is possible?
The answer to this question is not difficult and in order to understand it, we have to understand this modern way of business.
In the first installment of this series, we tried to understand the content marketing.
Today, in the second section, we will try to understand online sales through e-commerce or or internet marketing or Online business.
What is a scoop of Online Business?
A digital strategist and Google’s former representative in Pakistan, says, ‘A small business, one-man show, if well planned, millions of rupees, two million or more of the products sold in less than a month can do.’
It was a matter of expert but we met metropolitan in Islamabad, who started working in a regular custom office after a four-year degree, but soon realized that it was not their right job and He has written his own work in his fate.
Lizza says that the result of which I got was better than my old work relatively. In such a way I have got more profits in less time. ‘
In other words, he is earning better money than 8:00 AM until five o’clock in the evening, he is earning money through his online business in which he only wishes at his own time without pressure.
If you review the data released by State Bank a year ago, it seems that there have been at least six hundred to seven million dollars online transactions.
Khushanud says that the industry’s estimate last year is that we will make more than one billion dollar cell this year.
How can a successful online business run?
When you open any shop or business, you have to tell people that this business is open on all over and what is available in it.
For this purpose, you place advertisements on the streets, distribute laminates in homes or if you have more money, then advertisements run on TV or radio.
By opening the online eCommerce website just like you can access people around the world. First of all you buy a domain that is your site. If you do not want to do this, the simple solution is to make your page on Facebook and access users on Facebook. Facebook provides predefined pages for online businesses.
Starting your e-commerce business on Facebook means that you are opening your shop in a famous shopping center, where there are a number of people present or come and can visit your business as well. Which is called immigration in Facebook language.
You’ve created your own website or social media page, now the next step will you offer. You want to sell soaps like lazy brochures or sell clothes or you have a unique thing you can sell and sell.
Potential way of recovery after sale
There are many built-in platforms available for this purpose, just you have to pay a monthly fee. its helps to improve the display of items not only, but also a systematic system of money recovery.
shopify and Wo Commerce are famous in these famous platforms. In addition to that, many other platforms are available, by using them you can still sell your items online.
And if not this, Facebook is still available, which has made this work very easy. This is not only gives you money transaction system, but also provides you with the help of your inventory and quantity of better inventory of your product. That is, it performs work as a helper assistant with you.
The other way is to make your web site customized and wish it to be available online
How will the money come?
This is the most important question because you are doing all this for earning money.
The easiest way to get money is through credit or debit card, i.e. online Payments, but the problem is that many people do not have a debit or credit card.
You can also get money from customers in your account for which they have to transfer funds from online banking or ATM to your account.
Another method is to recover money via mobile. Mobile companies are running money transactions systems through their credit system, such as telenor systems in Pakistan, ‘Easy Paisa”‘ or ‘Jazz system’ “Jazz Cash”.
Cash on Delivery
Many people around the world strive to do online shopping. What he wants to order is seen in the image on a website such as the shape and color or the quality not stored. And in Pakistan where digital latency is very low, such incidents of robbery are very high and there is no suitable and efficient system of their braveness.
If you pay the money, they will get back hardly.
Cash-in-delivery system is very popular in Pakistan. In order to receive orders from your customers, pack the order given to them and access it to a customer through a delivery or courier company. The customer will pay the money by paying it or to the courier company, who will pay you money by cutting out its obligations.
For this purpose, you will have to open a cash-up account with these courier companies. This is a very simple process in which you go to the Delivery Company and give them your bank account number and provide your address and they receive your order on a daily basis. Receipt of invoice. In which you have added the cost and delivery charges of the goods delivered. Many online business delivery costs include items at the cost of exposure when many people tell the difference separately and tell the delivery charges separately.
Pakistan Post also facilitates Cash Delivery, apart from TCS couriers, leapards courier and MNP couriers, are companies which provide this service. The recently renowned Transport Company Daewoo also started a cash-on-delivery system.
Who can Start E-commerce Business?
everybody can start E-commerce who has something to sell.
Expert says, “Especially small businesses who are keeping their products sitting in a shop, but they are not able to sell it and they are stored so Ecommerce is the fastest way to reach customers. ‘
He says that it can be developed on its basis. And its beauty is that you do not have to shop for it. You just have to make a product, look after quality. And to target the right customers.
How are Digital Marketing?
After understanding the shop comparison in a shopping center than in the market shop, we now understand how Facebook is a huge platform which has four million people from Pakistan. On the other hand, Google also has a huge platform on which you can advertise.
Just like you hide banners, posters or laminates for a shopkeeper, just like you can advertise your goods on Facebook and Google.
The advantage of this digital or social media marketing is that you can limit your customers. For example, if you want to sell your products only in Peshawar, Lahore and Karachi, and you want them to reach only those women who are between twenty and forty years, it is possible.
What are the guidelines?
The biggest leader in this case is how much you can make your message. It should be that if you see it on the Internet, then it will be good to you.
It turns out that different people who have developed a lot in this work.
All of them agree that your photos should be very beautiful, of course, you are selling a mug or selling a spoon.
But the picture should be realistic, by looking at a realistic opinion about quality, color and size.
The biggest challenge
Experts says, “Our educational system is very incomplete, honestly says I have read from here. I have read from schools, colleges, universities in Pakistan. We are going through a lot of stereotypes and traditional systems. ‘
Where does a user, a new businessman or an old businessman bring his business on e-commerce, where does he get basic information and technical support?
Apart from this, he suggested that ‘a certification that I would recommend to everyone that it is Google Analytics to read about it.’
With this, a business can improve its website.
Google and YouTube are a great resource, but there is a treasure of information where there is information about every theme and tool and answers many questions. And this is free content. ‘
Lastly, the reminder from the Liberia newsletter: ‘Initially, when you start any work you do not get the same way. But those people who are doing such a job I have the same message.
That they do not hesitate in this thing at all, do not lose their confidence at all.
- Keep on working
- keep doing it
you get a good response over time. You’re not disappointed at all. If you continue to work on it, then you will get the result